The Hong Kong Tourism Board (HKTB) is a government-subvented body tasked to market and promote Hong Kong as a travel destination worldwide and to enhance visitors' experience. With Hong Kong’s unique position in Asia, HKTB works closely with cruise industry partners, neighboring ports and national tourism organizations to drive cruise tourism in the region.
HKTB also strives to ensure that cruise passengers get the most out of the city's spectacular attractions, vibrant East-meet-West culture and world-class cruise facilities and services.