WTS Paradigm

Middleton,  WI 
United States
  • Booth: 2223

WTS Paradigm is the established leader in configuration, quoting, and ordering technology for the building products industry. Their technology is used across multiple channels which include manufacturers, dealers, retailers, lumberyards, distributors, and contractors. WTS Paradigm’s industry focus, ability to scale, speed to quote, dealer presence, and One Catalog. Everywhere. strategy will set you apart.



  • Increase Sales & Efficiency - increase sales, eliminate overhead and errors
  • One Catalog. Everywhere. - get your products into multiple selling channels



  • On-site take-off’s, configuration, and quoting
  • Present the price, capture the signature, get the deal


Web Channel

  • Build WTS Paradigm’s configuration into your .com experience
  • Expose your products directly to consumers
  • Track leads, connect homeowners with dealers - close more sales



  • Fulfill orders, manage scheduling and capacity, coordinate deliveries, forecast
  • Fully integrated with WTS Paradigm’s quoting tools - no re-keying